Marketing 101 for Public Speakers
What is the best way to stand out in the saturated market of public speaking?
As a professional speaker, you know the value you can bring to your audience. Before you can get on the stage or screen and do what you do best, you need to make sure that potential clients can find you and convince them that you’re the right person for their event.
If you’ve ever wondered about the key ingredients to marketing yourself as a speaker, this guide shares valuable tips about promoting yourself and your speaking expertise:
- Discover the benefits of partnering with a non-exclusive speakers bureau
- Learn how to write a compelling biography and speaking topics
- Find out what speaker promotion materials you need to effectively market yourself
This guide includes examples and additional resources for both new and experienced speakers. For more marketing tips, check out the Marketing 101 for Public Speakers Webcast, hosted by Jennifer Cummins, CEO of Coral House Productions, and Marly Black, Head of Talent Relations & Promotion at AAE.
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About AAE Speakers Bureau
All American Entertainment (AAE) Speakers Bureau is a full-service speakers bureau and talent agency that exclusively represents the interests of meeting and event professionals to select, book, and execute events with keynote speakers and entertainment to leave a lasting impact on their audiences. We work tirelessly for event professionals as their centralized, trusted, and impartial partner in the talent booking process.
With our expansive industry experience and exceptional customer support, AAE has connected more than 10,000 events around the world with their perfect speaker, host, celebrity, or performer since 2002. We have booked over $300M of celebrity talent on behalf of thousands of the most respected companies and organizations in the world.
AAE proudly serves Fortune 500 companies, PR advertising agencies, associations, non-profit organizations, colleges, and universities.