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AAE Success Story

Bennett Thrasher LLP Embraces the Future of Innovation with Speaker Pascal Finette

“This was an annual event, and we really wanted to up our game!”
Allie Donahue: Marketing Manager, Bennett Thrasher LLP
Bennett Thrasher logo

Bennett Thrasher LLP is one of the largest and fastest-growing certified public accounting and consulting firms, providing clients with strategic business guidance and solutions for the last four decades. With a global reach and strong local ties, they provide businesses and high-net-worth individuals with professional tax, audit, advisory, and business process outsourcing services.

The Challenge

As the client’s first virtual event, the main challenge was repositioning their annual event online with a big enough speaker within their budget to drum up excitement for their attendees. The client also strongly preferred to have a speaker with name recognition, so that their virtual event would stand out within a highly-competitive virtual event landscape.

AAE's Approach

AAE's Jasmine Mansfield provided the client with a qualified list of vetted virtual speaker options within their specified budget and the client was able to browse and select from an impressive list of proven high-profile virtual speaker options. After selecting a speaker, AAE's Edie Boan, DES, educated the client on all possible virtual event technical considerations. She then helped them implement rehearsals prior to the event, allowing the client to feel more confident about their new transition to a virtual format.

“Jasmine and Edie were fantastic to work with. They were both super responsive and willing to answer any questions. They were willing to hold our hands and walk us through things that we weren’t super familiar with.”
Allie Donahue: Marketing Manager, Bennett Thrasher LLP

The Results

  • Bennett Thrasher credited AAE for helping them take their annual event to the next level, securing a speaker who wowed their audience.
  • They also shared that they had their highest attendance ever (up 47%), with feedback that the speaker really resonated with the audience and set the tone for the event.
  • The client gave their event experience a 5-star rating for exceeding their expectations.

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About AAE Speakers Bureau

All American Entertainment (AAE) Speakers Bureau is a full-service speakers bureau and talent agency that exclusively represents the interests of meeting and event professionals to select, book, and execute events with keynote speakers and entertainment to leave a lasting impact on their audiences. We work tirelessly for event professionals as their centralized, trusted, and impartial partner in the talent booking process.

With our expansive industry experience and exceptional customer support, AAE has connected more than 10,000 events around the world with their perfect speaker, host, celebrity, or performer since 2002. We have booked over $300M of celebrity talent on behalf of thousands of the most respected companies and organizations in the world.